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Connecting Advertisers, Agencies and Publishers
with Highly Targeted, Affluent, Active Consumers

Zacks VerticalReach Media is a highly targeted, vertically focused interactive marketing firm. VerticalReach works as an advertising sales representation company, handling the media sales including online, email, direct mail, and lead generation solutions for vertically focused, high-quality and high-traffic websites. VerticalReach also works as a monetization company, helping websites and publishers to develop strategies that increase the value of their traffic across multiple channels.



In 2001, Zacks Investment Research ( succesfully created one of, if not the first vertically focused ad networks.


InvestorReach ( grouped numerous financial sites together to help advertiser better connect with their targets and optimize their efforts. This effort also helped websites monetize by connect with targeted advertisers. Following a similar approach, Zacks VerticalReach has been developed to expand these advertising and monetization efforts across new verticals - finance & investments, personal finance, healthcare, technology, high-end travel & leisure, high-end automotive and high-end consumer goods.